A Seller’s Perspective
Learn why bidding wars are so common
Multiple offers and bidding wars have become very common in many Los Angeles real estate communities. Bidding wars are prevalent in neighborhoods such as La Crescenta, La Canada, Pasadena, Eagle Rock, Montrose, Altadena, Burbank, and Toluca L...
Promises, Promises
I have a client who had an estate sale for a relative's home. Once the Realtor community learned of the sale and the vacant home, she was flooded with mail from local Realtors. Here are a couple of highlights from her mail: “Because we don...
Moving is my business, but I don’t want to move
Although moving is my business, I don't want to. Now that my daughters are grown, my husband constantly brings up moving to another community. He would love to live in a high-rise in the Wilshire Corridor. So many people in La Canada relocate a...
Event Pricing and how it Appeals to the Herd Mentality
A popular real estate pricing strategy is to underprice a home to obtain multiple offers and a bidding war. Pricing your home 3 – 5% below market value typically results in the home selling at a higher price than if originally priced at fair ...
The Six Most Common Questions Asked by Home Sellers
Home sellers are often emotional when selling their beloved home. Even when selling in order to move up to a bigger/better home, there can be a tinge of remorse. Perhaps it’s the door jamb where they recorded their kids’ height ever...
The Renovation Question: What to Fix When You Are Selling
Before you embark on your renovation journey, consult with a Realtor. My rule of thumb is that if you are investing (risking) one dollar you should gain at least three. How much sprucing up is recommended depends on your location, price point...
Selling your home – Mum’s the word!
Selling your home? Mum’s the word! Real estate agents differ on whether or not the home seller should be present during open houses, showings and the buyer’s inspections. I prefer that my clients avoid the buyers like the plague. the prima...
How Realtor relationships will impact your escrow
With Valentine’s Day around the corner, I am contemplating the significance of relationships. I am fortunate to have a wonderful husband. Two amazing daughters, terrific parents, a remarkable sister, great cousins and fabulous friends. But as...
